From $1.5K to $34.7K: 2195% Revenue Growth in Just 12 weeks
INTRODUCTION
Before becoming a household name in Amazon’s cookware niche, this brand was stuck. Despite a premium product, their growth had completely stalled. They came to us frustrated, watching competitors eat up the market
Client Background:
A U.S.-based private label brand selling traditional iron woks and utensil kits.
They’d been on Amazon for over 18 months with no breakthrough.
Their entire ad structure was bleeding spend with no profitable direction.
Problems:
– Broad targeting was wasting most of the budget
– Generic creatives failed to differentiate against premium competitors
– Listings lacked A+ content and strong infographics
– Sponsored Brands and Video Ads weren’t even launched
– Poor mobile search performance due to weak image sequencing
– No keyword strategy aligned with cookware buyer intent
Challenges:
– Extremely tight ad budget
– Barely $1.5K in total sales despite decent product quality
– Tough competition from lower-priced imported sets
– Poor CTR on ads due to bland main image
– Generic listing without category-specific keyword layering
– Had great reviews, but no strategy to showcase them
– Needed to scale fast without hurting profit margin
– Zero mid-funnel visibility, killing remarketing opportunities
OUR 7-STEP SOLUTION
Built rank-focused ad campaigns around top cookware keywords
Rewrote listings with conversion-focused copywriting
Designed high-impact infographics and a product comparison chart
Built A+ content that sold the story behind the brand
Segmented campaigns by SKU performance and margin
Launched Sponsored Brand Video to capture mid-funnel traffic
Optimized listing thumbnails for mobile click-through lift
Results
Massive boost in organic keyword rankings
Achieved strong customer retention through repeat buyers
Final Thoughts:
We didn’t change the product.
We changed the story, the ads, and the execution.
If you’re sitting on a great product but not seeing results,
We’re the team that turns listings into profit machines.
Let’s make your growth look this effortless.